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VJ291 Perfume Tour: Confidential Perfume Houses

  • 29 Jan 2015
  • 10:30 AM - 12:30 PM
  • meet at 10:15 AM at 5 rue des Capucines - 75001, Paris. Métro: Opéra (line3, 8) or Madeleine (line 8, 12).
  • 9


  • If attending with Joint Member and paying for both, please type 1 into guest box on registration form.

Registration is closed
Thursday January 29

The capital of perfume for centuries, Paris is also the birthplace of a relatively recent revolution in perfumery: the mysterious, independent world of confidential or “niche” fragrance houses. At a time when perfumes are more and more alike, conceived and marketed to attract as many customers as possible, niche perfumery blazes a new path, privileging the original over the mainstream and artistry over marketing. The perfumer is recognized as an artist; the perfumes, as works of art; and the boutiques, as highly unique and intimate spaces of discovery.
Come join us on our exclusive tour and step into this magical, private universe of high perfume art. Accompanied by your guide, Theresa de Belder, you will be personally greeted in the boutiques, learn the stories and concepts behind the houses, and discover some of the most artistic and distinctive fragrances in the world.

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